logo Mandar

Mandar Rane
Associate Professor

Industrial Design Centre
Indian Institute of Technology Bombay
mrane@iitb.ac.in
ranemandaridc@gmail.com
W: 022- 25767839
H: 022- 25768839

opener


A brief about the project
:
NIT Patna approached IDC to redesign their Visual Identity. Metamorphosis from
Bihar college of engineering to National Institute of Technology Patna triggered the idea for a
new identity. Therefore we envisaged a new face, a new begining, to be translated in a visual symbol, brand language, that the Institute could reckon with. The picture above is the three dimensional representation of the symbol.

Design Philosophy for the symbol:
The sharp geometric patterns striving to achieve a goal manifesting progressive education.
Sharpness and precision symbolize clarity of thought, guiding a focused mind with self confidence,
to seek fresh avenues in all directions.

Project Team:
- Mandar Rane + Priti Rajwade (Print Designer) + Rugwed Deshpande (Setu Advertising, Pune)
- Omkar Shende (Devnagri Typeface Design for NIT Patna) page 13 - Identity Manual
- Student Associates at IDC: Gauravi Choudhary, Konark Ashara